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AEO startup Profound hits unicorn valuation, raises $180M Series D 7 months after last round
Source: TechCrunch AI
Executive Summary
Profound, a marketing software startup focused on AI search results, has raised a $180 million Series D round at a $1.8 billion valuation. The funding comes less than seven months after its previous round, driven by a threefold increase in revenue and a growing base of enterprise customers.
Profound, a startup building marketing software to help brands appear in AI search results, announced on Tuesday that it has raised a $180 million Series D round at a $1.8 billion valuation, less than seven months after a $96 million Series C. The round was led by Sequoia and Kleiner Perkins, with participation from existing investors including Lightspeed Venture Partners and Khosla Ventures.
Launched two years ago as an analytics platform, Profound has expanded to help companies research and create marketing strategies, navigating the emerging generative engine optimization (GEO) and answer engine optimization (AEO) space.
The startup reported a 3x increase in revenue over the past six months, boasting over 1,000 enterprise customers such as Comcast, The Estée Lauder Companies, and Walmart.
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