Universal Music Launches AI Music Platform with ElevenLabs
Original Source: The Verge AI
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Read time: 2 min read
•Published: September 10, 2026
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Source: The Verge AI
Executive Summary
Universal Music Group announced the launch of a new AI-powered platform, enabling users to leverage its licensed music catalog for creating remixes, mashups, and new track variations. Developed through a multiyear licensing agreement with ElevenLabs, an AI voice and music generation specialist, the platform allows artists to opt-in. This initiative marks another significant AI venture for UMG, following previous deals with Udio, Spotify, Nvidia, and Kla.
**Universal Music Launches AI Music Platform with ElevenLabs**
Universal Music Group (UMG) announced on Thursday the launch of a new AI-powered platform designed to allow users to draw from its extensive catalog of licensed music. The platform will enable the creation of song remixes, mashups, and new takes on existing tracks.
This initiative is being developed through a multiyear licensing agreement with ElevenLabs, a company specializing in AI voice and music generation. ElevenLabs will collaborate with UMG on the development of this innovative platform.
Artists will have the option to choose whether to participate in the upcoming UMG and ElevenLabs platform. This venture marks yet another significant AI deal for the record label, underscoring its commitment to integrating advanced technologies into the music industry.
UMG is also currently developing another AI music platform with Udio and has previously struck AI licensing deals with major players such as Spotify, Nvidia, and Kla, reflecting its comprehensive strategy to explore the potential of AI across various facets of music production and distribution.
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